Brief
Surreal is a high-protein, zero sugar, plant-based cereal. The brand has a playful approach to marketing with viral campaigns such as the fake celebrity* billboard ads. They wanted a comedic video informing people their cereal is now being stocked in Sainsbury’s.
Solution
Surreal provided the Gainsbury’s creative that NUSA developed, scripted and produced. Surreal wanted to film in a real Sainsbury’s store and got NUSA permission for a one hour filming slot. A compact crew and efficient pre-production meant the team were able to capture everything within this time limit.
- 1x Hero Video
- 1x Social Cutdown
Results
“We loved working with Nusa, They're the perfect balance of organised and creative, meaning the end product is always chefs kiss.” - Kit Gammell, Co-founder at Surreal
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“We loved working with Nusa, They're the perfect balance of organised and creative, meaning the end product is always *chefs kiss*.”
Kit Gammell
Co-founder at Surreal
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